2017年12月四级段落匹配题练习10篇（五）

2017-12-07 11:27:11来源：网络

　　【参考答案】

　　46. B)由 Television 定位在 Television 标题下的 B 段第一句，Television is an attractive medium foradvertising because it delivers mass audiences toadvertisers.与题干相符，因此选 B

　　47. H)由 Internet 定位在 Internet 标题下的 H 段，Internet audiences tend to be quitehomogeneous, but small.与题干相符，因此选H。

　　48. I)由 Direct mail 定位在 Direct mail 标题下的段落，Direct mail includes newsletters9 postcardsand special promotions. Direct mail is an effective way to build relationships with consumers. For many businesses, direct mail is the most effective form of advertising.与题干相符，因此选 I。

　　49. A)根据题意，可知相关内容在文章A段第一*句，After determining the target audience for aproduct or service, advertising agencies must select the appropriate media for the 题干相符，眺选a。

　　50. B) 由 TV channels 寒位奄 Television 标题下的 B 段，Second, there is an increase in thenumber of television channels available to viewers, and thus，advertisers.与题干相符，因此选 B。

　　51. C) 由 newspapers 定位.在 newspapers 标题尤，Newspapers are a less expensive advertisingmedium than television and provide a way for advertisers to communicate a longer, moredetailed message to their audience than they can through 48 hours，meaning newspapers arealso a quick way of getting the message out.与题干相符，因此选 C。

　　52. D) 由 radio 定'位在 ladino 标题下，Radio provides a way for advertisers to communicatewith audience members at all times of the day. Consumers listen to radio on their way to schoolor work, at work, on the way home, and in the evening hours.与题干相符，因此选 D。

　　53. E)由 Magazines 定位在 Magazine自标题下，Advertisers see magazines as an efficient way ofreaching target audience members.与题干相符，因此选 E。

　　54. G)由 Out-of-home advertising 定位在 Out-of-home advertising 标题下段落首句，Out-of-home jadvertising, also called place based advertising, has become an increasingly effective way of jreaching consumers, who are more active than ever before.与题干相符，因此选 G。

　　55. H)由 Internet 定位在 Internet 标题下的，The challenge to Internet advertisers is to createads that audience members remember.与题干相符，因此选 h。

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